See Your Business from the Proper Vantage Point
Outside Looking In; " A Slice of Life"
Have you ever noticed how the one typical day can almost be representative of how you approach your entire life?
We take your average small business and it can be pretty the same scenario. At Vantage Point Marketing we like to look at businesses in a slice of life approach to see how and what the impression the business leaves on us. Remember customers or clients see your business in a limited capacity. What are they seeing or experiencing? Granted we view the business as a whole however this approach is a great way to approach the business with our eyes wide open. Often times it is not what is going on behind the scenes rather what is being seen by your customers on the outside.
- We see the whole Picture.
- We understand Small Business.
- We are detailed.
- We are committed.
- We are a small business too.
How we are different?
America’s small businesses face a difficult task of juggling too many activities outside of what truly they are in business to do. Since this is true we prefer not to write up a comprehensive marketing plan that will take weeks, months and maybe years to implement.
We realize small businesses have small budgets and at times little manpower and resources to accomplish “pie in the sky ideas”. We try to consult and advice from a position of understanding what is realistic to the business. What understand their goals and commitment? What may be the obvious to growth may not be attainable to the business at that time. We understand business reality and the direction our recommendations represent our understanding of what small businesses face in today’s economy. Vantage Point Marketing does its best to survey the problem from all angles and perspectives so we can make an informed and tailored recommendation or activity that aligns with the size and nature of their business.
Small Businesses in Arizona
2010 Start Ups
2013 Start Ups
1st Quarter 2014
Making the Decision to Move Forward
What, when and why should I do this? A very common and good question to be asked. Moving forward can be easy and it can be difficult. The makers of film for cameras really had no choice. The market was changing and they didn’t want to be left behind.
A company doing good business might not feel the same urgency and may ignore some warning signs. Marketing and strategizing for you company’s position in the marketplace may not be so obvious. Depending your industry change can come over night. Marketing and the positioning of your company is at times risky and at other times obvious. Marketing at times feel like a black hole yet absolutely necessary to some. As you ponder your company’s direction, business activity, growth and sustainability keep in mind that doing nothing can be just as important to your company’s health as developing a plan for the future. Change in the marketplace is inevitable and are you planning accordingly? We help with the decision by providing insightful ways to examine weather change is needed or not. Vantage Point Marketing is not about selling a “cookie cutter system” to leave you with a large bill, fantasy presentation and no action. We are a small business too that understands the fight you are in to win in the marketplace. We want to join forces with you to conquer your company’s challenges and provide a marketing strategy that ensures a future of sustainable performance.